Starting from a Fake University-Chapter 1320 - 704: Domestic Brands Start to Advance into Overseas Markets (Subscribe Please)_2

Chapter 1320: Chapter 704: Domestic Brands Start to Advance into Overseas Markets (Subscribe Please)_2

Ding Yue suddenly thought of the first sports student who had made a name for himself at Mist City Arts and Science University.

You see, Yang Chen had broken the university sprint record at the National University Sports Games, and because of this, he was directly selected by the National Track and Field Team, joining the team and becoming a professional national-level athlete.

"Hahaha, Principal Ding, I was just about to mention this. This time, student Yang Chen has returned to our school to represent Mist City Arts and Science University once again in this year’s National University Sports Games."

Wen Ruohan said excitedly.

"That’s great."

Ding Yue couldn’t help but nod happily, this student Yang Chen would surely not disappoint him.

From the beginning, Ding Yue had thought highly of him, fully supporting his sports training, even going so far as to specifically exchange a BUFF card in his system’s shopping mall for Yang Chen.

Now, even though Yang Chen had become a national-level professional athlete, he would still return to compete in the National University Sports Games representing his other identity as a student of Mist City Arts and Science University, to bring glory to his alma mater.

Thump thump thump!

Just as Ding Yue and his secretary Wen Ruohan were discussing this year’s National University Sports Games, someone suddenly knocked on the office door.

"An."

Wen Ruohan immediately went to the door and opened it to find An Yujia standing there.

"Is Principal Ding still gaming?"

An Yujia stood at the doorway and her first question was whether Principal Ding was still playing games.

Because for the past half month, An Yujia had come to look for Principal Ding more than once.

However.

Each time Principal Ding was engrossed in playing "Wandering Earth," and so An Yujia couldn’t bear to disturb the principal over a trivial work matter.

"Miss An, it’s a coincidence, today I’ve just beaten ’Wandering Earth.’"

Upon hearing An Yujia’s voice, Ding Yue laughed and stood up from his office chair, walking towards the door.

"Principal Ding, is the game fun?" fɾeeweɓnѳveɭ.com

An Yujia smiled and said, "Now the entire network is discussing our game ’Wandering Earth.’ Also, after the extended release of the movie ’Wandering Earth,’ thanks to the popularity of the game, it has created impressive box office results."

"Hahaha, it’s all a chain reaction. So, how much box office did ’Wandering Earth’ make from this extended release?"

Ding Yue couldn’t help but ask, curious.

Although "Wandering Earth" was already the domestic box office champion, Ding Yue was quite interested in how much more it could break through in terms of box office records.

First of all, 5 billion in box office sales were definitely easy to achieve.

After all, in the first month, it was just over a billion shy of reaching 5 billion.

"Principal Ding, in this past month of extended release, ’Wandering Earth’ has made another 600 million in box office sales."

An Yujia answered excitedly.

"So you’re saying, the total box office for ’Wandering Earth’ is close to 5.5 billion?"

Ding Yue quickly calculated: previously it was over 4.8 billion, plus this time’s 600 million, that’s more than 5.4 billion, nearly 5.5 billion.

"Yes, Principal Ding."

An Yujia nodded with a smile: "And that’s not all, Principal Ding. Our ’Wandering Earth’ has only been released domestically. Thanks to the tireless efforts of Feiyue Media, we have now confirmed its release in multiple foreign countries."

"Going international?"

Ding Yue was a bit surprised upon hearing this.

After all, when "Wandering Earth" was being filmed, there wasn’t much consideration for the international market.

However, typically, any outstanding domestic film is bound to be released abroad since the international market is vast.

Whether a domestic film will be well-received overseas depends on its quality, as foreign audiences might have different tastes from those at home.

"Yes, Principal Ding, we have now confirmed North America, Japan, Europe, Russia, and other regions. We are actively preparing for the overseas release. My visit today was to discuss this very matter with you."

An Yujia nodded and replied.

"Very good, the overseas market is indeed vast. Whether we can harvest another wave of box office success depends on the performance of ’Wandering Earth’."

Ding Yue was very much looking forward to it.

"Yes, Korea, Japan, and other places will start tomorrow, officially releasing our ’Wandering Earth’, followed by North America, Europe, and other regions."

An Yujia roughly outlined to Principal Ding the global overseas market release situations.

"Mist City Arts and Science University aims to become a top-tier university in the world, and Feiyue Group’s products must step out of the country and into the world. It’s a long road ahead."

Ding Yue declared powerfully, "But I believe Mist City Arts and Science University, as well as Feiyue Group, can do it!"

That’s right, Ding Yue was indeed that confident!

Although Mist City Arts and Science University has only recently been designated as a key national university and still has a long road before becoming a world-famous institution, Ding Yue was full of confidence. He firmly believed that Mist City Arts and Science University could achieve it.

As for his own Feiyue Group, take the Feiyue Future New Energy Automobile for instance, this new energy vehicle product is enough to outclass the hottest Tesla overseas.

It’s just that the current production capacity of Feiyue Future New Energy Automobile is not yet sufficient to support an expansion into the overseas markets, after all, the domestic orders must be satisfied first.

"I also believe!"

An Yujia also spoke with full confidence, "Oh, right, Principal Ding, this time it’s not only our movie venturing into the overseas market but also the game ’Wandering Earth’ which is about to go online on the Steam platform and start selling to overseas gamers."

"Excellent, the game ’Wandering Earth’ is also going to make its way to the overseas market. I’m awaiting its good news."

Ding Yue nodded his head in satisfaction.

Generally, cultural entertainment products like movies or games have previously been dominated by foreign entities in the domestic market, reaping profits wildly, with domestic movies or games struggling to ignite the same frenzy overseas.

Therefore, how well the movie and game ’Wandering Earth’ will be received abroad is especially crucial.

"Miss An."

Ding Yue suddenly called out to An Yujia.

Initially, Ding Yue thought that the quality of Mist City Arts and Science University’s ’Wandering Earth’ movie and game would undoubtedly pose no issue at all—should they conquer foreign audiences, it would be with quality.

But upon further consideration,

the competition in the overseas market is fierce. On top of having quality, advertising is definitely indispensable.

"Principal Ding, do you have any other instructions for me?"

An Yujia asked, puzzled.

"Here’s the thing, for the release of the ’Wandering Earth’ movie and game abroad, let’s ramp up our promotional efforts, you know what I mean?"

Ding Yue said to An Yujia with a smile, "Mist City Arts and Science University and Feiyue Group are not short on money right now."

As he spoke these words, Ding Yue himself felt exhilarated.

There was a time when Ding Yue was fretting over a few billion in educational funds and the like.

Now, Mist City Arts and Science University and its backing Feiyue Group had grown significantly, and a mere few billion in funds was not an issue at all.

After all, graphene and Feiyue Future New Energy Automobile were simply too profitable.

"Understood, Principal Ding."

An Yujia nodded immediately, understanding Principal Ding’s intention quite clearly.

Previous Feiyue Media works hardly ever had major advertising campaigns.

Because, in the past, Principal Ding adhered to the philosophy that quality triumphs over all advertising.

However, the situation is different now. As domestic products begin to enter foreign markets, it’s necessary to showcase our own confidence.

When good products are advertised, it certainly adds luster.

But for products without a foundation of quality, even if heavily advertised, it’s like throwing money down the drain.

But An Yujia, like Principal Ding, believed that the movie and game ’Wandering Earth’ were the former!